FDA Delays Decision on JUUL and Other E-cigarettes Though More than 90% Decided

September 9th 2021 was the deadline for FDA to decide what e-cigarettes can stay on the market, but they have delayed making a decision on Juul and other e-cigarettes. Read the full release by the FDA HERE.

The FDA announced this afternoon that it has denied additional flavored e-cigarette applications and has taken action on about 93% of the total timely-submitted applications. In their release, FDA importantly recognized that the key consideration in their review of premarket tobacco product applications submitted for products like e-cigarettes is to determine whether permitting the marketing of the product would be “appropriate for the protection of the public health,” taking into account the risks and benefits to the population as a whole. This determination includes consideration of how the products may impact youth use of tobacco products and the potential for the products to completely move adult smokers away from use of combustible cigarettes.

You can find statements on the actions by the FDA from several of the plaintiffs that brought on today’s court ordered deadline below:

Campaign for Tobacco-Free Kids

American Academy of Pediatrics

American Cancer Society Cancer Action Network

American Heart Association

American Lung Association